Dim Lighting Co. Essay Example

Dim Lighting Co. Essay Case Solution: The Dim Lighting Co. I. Problems: A. Macro 1. Will Dim Lighting be reactive? 2. Will Dim Lighting be proactive? B. Micro 1. Will Jim West be influenced by thoughts of what a second year of un-obtained targets will do to his career in making this budget decision? 2. West feels threatened every time Spinks does not receive his demands or â€Å"wish list. † II. Causes: 1. Previous unprofitable year. 2. Spinks’ past history of leaving a company that â€Å"lacked creativity and innovation†. III. Systems affected: . Structural – the structure is a traditional functional structure. This may not encourage the development of new products and ideas. 2. Psychosocial – other departments feel threatened by Spinks. Also, Jim West feels he is under pressure to improve the profit margins immediately. 3. Technical – both the production manager and Spinks want money to upgrade technical aspects of the company. 4. Managerial – West feels c aught between being innovative and trying to improve the bottom line immediately. 5. Goals and values – corporate headquarters does not seem to value risk taking and moving into new projects. If their rejection of the lighting proposal is indicative of their decisions, the company as a whole may become entrenched in old technology. IV. Alternatives: 1. Before making a budget decision, West should contact corporate offices to see if additional funds are available for RD. Spinks’ project would have a long-term effect on entire industry and possibly the parent company would contribute to the RD project. . If additional funds are unavailable, the budget committee needs to make some compromises and come to a consensus-it should not be an all-or-nothing proposition. Funds should be allocated for both RD and for upgrading essential equipment. 3. West should also ask the accountant, Preston, to make a three-tiered analysis of the project: (1) best-case scenario, (2) worst-case scenario, and (3) probable scenario. 4. West also needs to resolve his mixed feelings about the possibility of Spinks leaving. We will write a custom essay sample on Dim Lighting Co. specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Dim Lighting Co. specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Dim Lighting Co. specifically for you FOR ONLY $16.38 $13.9/page Hire Writer West needs to approach Spinks, praising him for what he has accomplished in the RD department and asking him to help spread that high degree of morale across the company. West needs to make Spinks an ally rather than a potential deserter. V. Recommendations: 1. First try to obtain additional funds from parent company. 2. If additions are not available, obtain a consensus from the budget committee. Compromises will have to be made on length of time for RD projects, what equipment is needed, etc.